What is website and why your business needs one?
In this digital marketing era, many companies have their website and dominating the business industry with a very strong presence on the internet. So, now you will be thinking that how they are that much popular and why they are so strong in the market either on the internet or in the physical state in the market?
All this is possible just because of having a strongly developed and feature-rich business website, and these websites are developed by covering the various technical and human aspects which we are going to discuss in the conversation below.
So let’s start the discussion quickly…
What is a website?
In very simple words, a website is a collection of webpage/s that can be accessed on a browser via the internet on a PC, laptop, or smartphones like devices. A website acts as an address of your presence either as an individual or business. You need a domain name, host, and an attractive layout of the design and strong features to make it slick.
A website can have many pages and let you sell your products or services to the people around the world via the internet. Everyone can browse or see your website and if it is made in a proper way, you could grab the attention of millions of people.
Types of the websites
As we all are choosy and wants to see variations to make a choice in anything that we are going to purchase, same things are happening on the website as well. You can see many types of websites and make your choice that suits you best.
Some of the popular types of websites are; e-commerce, CMS, ERP, Responsive Mobile Friendly Website, Dynamic and static website, parallax, web-based software, and many more.
Now you can see and go ahead with the one that fulfills all your requirements. We are also here to help you by design and develop the websites according to your requirements at a very affordable price.
Why you need a website?
As a business, you should own a website because 90% of people use the internet to search for their or purchase any product or services. If you are a business and don’t have any website then you are losing a lot of business leads through the internet.
A website gives you an option to market and promotes your services or products on the internet to be more visible to dominate the competition in the business industry. So, why you are waiting, just go ahead and get a website for your business today be on top of the search results relevant to your business in Google.
Benefits of a website
If you are a business or individual and have a website, then you can get these amazing benefits.
1. Increase your reach
A website can help you increase the reach of your business as it is accessible on any browser or any device that supports internet connectivity. If you have a website and anyone is searching for the services that match with your business then your site will be shown to those people looking for the services that you are offering.
Once people started seeing you on the 1st position than chances to get the business leads increased by 80% as nobody wants to navigate much and go deeper into the SERPs.
This is why every business wants to get an attractive web portal that can land them on top of the SERPs in Google to increase their chances of getting business leads. The more business leads give you the more business as the chances of leads conversion are more in this scenario.
2. To be more famous
As we know that internet is crowded with billions of websites, but not all of them are popular and famous. Only websites having great UI/UX, features, attractive design layout, and great functionalities are famous on the web.
When your business has a website, you can market it on the web in this Digital Marketing era. There are many websites marketing their products and services on the internet with creative digital marketing campaigns on the web and social media.
There are many ways to promote your services or products on the web through digital marketing. You can promote your business via SEO, SMO, Content Marketing, Blogging, Influencer Marketing, PPC Advertising, Banner Advertising, Re-targeting or re-marketing ads, and many more.
3. Sell your services or products without door-to-door visits
A website lets any business to sell their products and services to anyone around the world without visiting their door. One can access your site and contact you easily to purchase your products and services. All this is happening just because of the internet and the website. You can sell your products or services even more and expand the reach of your business.
With a website, now you don’t need door-to-door visits anymore to advertise your business and to sell your services. So now, you can do everything easily by sitting in your home or office through your site and the internet.
4. Reduce business operating costs and increase the profits
With a Web Portal, you can sell your products or services anywhere in the world. In many business industries, you don’t even need any office in multiple countries to sell your products and services. So that all you need is, just a fully functional website and you are ready to go.
However, if you need any office then you don’t need to get a big space and pay a lot of money to get that space for the business. You can even run your business with a small and appropriate space to cut the unnecessary costs of business operation.
Save that money and invest it in other weak areas that need improvement and make it stronger.
5. Build value and reputation
A feature rich and easy to use website let your audience visit and navigate your web portal easily to provide them with a smooth shopping experience. Such websites help businesses in building their value and reputation in the market as a trustworthy or genuine website or business. So that, always try to get a website that offers smooth website browsing and navigation experience.
In fact, even people love browsing and sharing the websites with the people that provide smoother browsing experience and have strong and easy to use features. However such websites are really helpful to win the customer’s heart and trust to increase your business value and reputation in the industry.
Credit : ArtAttack